Ben Kaufman's big idea…
Arc Form, With Flower Style Stacker
Project Complete!
Project Brief
Our First product, the Universal Wire Retractor! Well done, us. As defined, it’s all about this:
Concept takes two of the basic wire retractors, and stacks one above the other. Both retractors move on the same center axis, however top and bottom move in opposing directions. User would simply fold a wire in half and insert the fold into the clasp in the midsection, which would hold the wire giving the spring/retractor the leverage it needs. Several different sizes and versions could be produced to accommodate all wire diameters. Low versions could connect to laptop adaptors, etc.
And now…time to weigh in on the magic our designers have conjured up. Yep, move those ratings bars… and MOST IMPORTANTLY: favorite your top pick. Step one in full effect, y’all. Time’s-a-tickin’!
note the idea for the wire retractor is our development test project, and was conceived in house. you can still earn influence, and if the product gets made you’ll earn cash!
Comments
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Show Allagreed stacy. ha.
Okay, Russell. (And may I say, to myself, duh-huh!) But not a flower. Too reminiscent of the Apple, plus too 70s. I'm sure the great graphic artists at quirky can come up with something more...quirky.
The flower is necessary. As I understand the designs the flower impression is a negative on the top of the device and a positive on the bottom allowing for an inter-locking to guarantee secure stacking.
This shape (provided the curve doesn't interfere with inner workings of device) is by far my favorite. Not only is it the most secure design for stacking, it's "intuitive' from a marketing perspective: All you have to do is look at the picture to know how they work. The curve itself looks vaguely artsy without the faux-futuristic styling that will make it look dated within a few years.
N.B.: I'd skip the flower. It's a dust collector and would add to cost unnecessarily. The beauty of this thing is in the function -- and that includes the different colors. (And I second the idea of personalization; leave room atop for that option.)
Some kind of texture on the bottom would ensure the stacking and would produce less movement so that it stays in one place...it could work with a little weight as well...
Labeling seems like more if a personal issue.
I definitely like the idea of black and white.
In response to Lisa's second post - would I be mistaken in believing that the consumer provides the cables - thus the cable color is up to them? That is how I understood the item description anyway.
I think the stackability is cool, but could be even cooler from a design perspective if they were directionally alternated (perpendicular) when stacked.
cables could be the same color as the style stacker - yellow stacker has yellow cables
> important colours missing: white and black matching to most wires and interior.
> wire ends should be fixed/stored in retractor when not in use.
labeling, so that people know which is which one for. Like USB, Ipod Charger, etc
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