Branding: Product Naming

Sir Peter Rust, Part Time Quirk-a-holic, part time Alcoholic has provided us with a fantastically awesome product for development this week.

As soon as the winner was chosen, all quirky employees flew downstairs to go buy “research materials”

We’re creating a Vodka Luge, which if it lives up to Peter’s standards will be the “Ultimate” Vodka Luge.

Names People, Names.

=====

PETER WRITES:

“My idea is to make modular silicon molds for making an ice luge (aka vodka luge). A basic set would include four molds: a straight channel, a right turn, a left turn, and one for supports. The pieces are interchangeable and they fit together like legos. The luge could be straight, a spiral, or any combination. Flavors and colors could be added to the water. The only limits to the magnitude of the final luge are freezer space and imagination. Imagine what could be created if a few friends combined their freezer spaces and some creativity.”