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Product Research

In this project, we’ll need you to answer some key research questions about Fred Bartels new building toy so we can further define this product.

Results

What age group do you see using this product?
What materials would you most like this to be made of
What kind of construction would you like this to achieve?
How much would you be willing to pay for a starter kit?
How would you like to store this toy?
What skill level should the building kit cater towards?
What scale do you envision this toy to be?
Would you like this building toy to have a digital life?
What type of digital presence would you find most interesting?