In this phase, we are asking you to come up with the product tagline for the packaging of the window cleaner. This is a SUPER important aspect of our brand image, and is very visible at retail.
It needs to embody everything that Quirky stands for as a brand, be eye-catching and ‘sticky’. It has to draw people in while also describing the product solution.
To help with coming up with a tagline, here is a quick description of the product: This window cleaner has a broad cleaning surface that is flexible to conform to any type window, has a full size squeegee and a spray mechanism for dispensing cleaning fluid. There is even an area for you to hang a towel from so you never miss that last drip.